Music Video Review: creative, hilariously lewd 'Vice City'
TDE has an incredible track record of posse cuts, ranging from Q’s “Say Wassup” to their “U.O.E.N.O” remix, and now we can add Jay Rock’s “Vice City” to the collection. Black Hippy, comprised of Jay Rock, Kendrick Lamar, Ab-Soul and Schoolboy Q, take turns using identical flows to pummel a Cardo-produced beat in a fleshed out barn filled with strippers.
Jay Rock ft. Black Hippy
Top Dawg Entertainment
Kendrick strikes first, wearing a sweater with newspaper clippings about crime and his classic “i” hat, which is quickly turning into a strong “Compton superhero” look. Unlike his conscious raps from To Pimp a Butterfly, his verse here is basically a flex in the form of his booking fee. Fighting off four strippers that threaten to quarter him, this isn’t exactly the Kendrick we’re used to, but it’s undeniably dope.
Ab-soul was never going to have a traditional entrance, so it’s not surprising that he enters the video by jumping through a window that didn’t even exist a minute prior. In his classic Black-Einstein-on-acid aesthetic, he wanders between stripper poles reading books and throwing guaps at no one in particular. Also, there’s something vaguely Eazy E-esque about the way he swings a baseball bat with gloves.
And then there’s Jay Rock himself, who spits his verse while lying down in a stretcher rolling through a makeshift stripper-runway. Definitely the most creatively directed shot in a rap video this year, if not the most hilariously lewd.
Schoolboy Q closes out the show by standing in a spotlight and making fun of “weird” rappers who use “big words” like “philosophies.” You can’t help but wonder how Q works with someone like Ab-Soul, given his encyclopedic vocabulary. Yet, as drastically different as the four of Black Hippy are in isolation, they have a seamless chemistry that produces hit after hit.