Ford Motor Company unveiled the new all-electric F-150 Lightning pickup truck at an event at the Ford World Headquarters in Dearborn Wednesday night. Dominick Sokotoff/Daily.  Buy this photo.

Ford Motor Company unveiled the all-electric F-150 Lightning pickup truck at an event held at the Ford World Headquarters in Dearborn Wednesday night. A couple hundred Ford employees and executives were in attendance — some spaced out in chairs and others tailgating in Ford vehicles.

Ford CEO Jim Farley poses with the new all-electric F-150 Lightning pickup truck at an event at the Ford World Headquarters in Dearborn Wednesday night. Dominick Sokotoff/Daily.  Buy this photo.

Among those to speak at the event were Ford CEO Jim Farley, Executive Chairman Bill Ford, F-150 Lightning Chief Engineer Linda Zhang, and UAW Vice President Gerald Kariem. The speakers emphasized the industry-disrupting nature of the all-electric pickup and viewed it as an investment in American manufacturing.

F-150 Lightning Chief Engineer Linda Zhang speaks at an event to launch the new all-electric pickup truck at the Ford World Headquarters in Dearborn Wednesday night. Dominick Sokotoff/Daily.  Buy this photo.
Ford CEO Jim Farley speaks at an event to launch the F-150 Lightning at the Ford World Headquarters in Dearborn Wednesday night. Dominick Sokotoff/Daily.  Buy this photo.
UAW Vice President Gerald Kariem speaks at an event to launch the F-150 Lightning at the Ford World Headquarters in Dearborn Wednesday night. Dominick Sokotoff/Daily.  Buy this photo.
Executive Chairman Bill Ford walks onstage at an event to launch the F-150 Lightning at the Ford World Headquarters in Dearborn Wednesday night. Dominick Sokotoff/Daily.  Buy this photo.

On Tuesday, President Joe Biden toured the new Ford Rouge Electric Vehicle Center in Dearborn and test-drove an F-150 Lightning.

During the visit, Biden emphasized the importance of electric vehicles in reducing emissions and praised the work of United Auto Workers (UAW) members. Biden also said he hopes the United States will dominate in electric vehicle manufacturing, noting the pickup’s domestically-produced battery.

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The pickup boasts an up to 300 mile range, a “frunk” (front trunk), and the capability to serve as a home backup generator for as many as three days. F-Series pickups are the best-selling vehicle in America, with the lineup bringing in more than $40 billion annually, according to Ford.

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Dominick Sokotoff/Daily.  Buy this photo.
Dominick Sokotoff/Daily.  Buy this photo.
Dominick Sokotoff/Daily.  Buy this photo.
Dominick Sokotoff/Daily.  Buy this photo.
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The F-150 Lightning will go on sale in mid-2022, with a base sticker price of $39,974.

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Summer Managing Photo Editor Dominick Sokotoff can be reached at sokotoff@umich.edu.